The Patient Experience in Context: Understanding its Impact on Future Pharma Strategies
As the healthcare industry moves towards an increased focus on timely market access and patient health gain, understanding and supporting the patient experience is becoming more and more fundamental to strategic planning and development of successful interventions.
Locations: London (UK), Zurich (Switzerland), New Jersey (USA)
“The market access story does not stop at product prescription-the journey continues until the patient achieves optimal health outcomes. How can we ensure that we are instrumental in identifying the barriers and being part of the solution?”