TBWA\Adelphi
TBWA\Adelphi is a fully integrated, international, medical communications agency. Part of the TBWA\WorldHealth network and Adelphi, TBWA\Adelphi is based in Paris and is a major international and regional network hub.
Mixing the medical education culture of Adelphi and the advertising expertise of TBWA, TBWA\Adelphi offers a full and broad service to its clients, from an in-depth understanding of the molecule, market and stakeholders, all the way to brand promotion and influence.
‘Disruption’, a unique strategic and creative process from TBWA, is our business model. It has proven to be very relevant and effective in the Pharma sector, allowing TBWA\Adelphi to develop original and successful promotional campaigns and educational programs for all our customers’ target audiences: healthcare professionals, health authorities, patient associations, and key opinion leaders.
We help our clients set up their brand communication platform from vision and key messaging strategies, and develop and implement action plans to support those strategies using a ‘media-neutral’ approach. As we are fully integrated, we recommend this approach to get the best return on investment, from medical education, to PR, promotion, direct-to-patient communication, etc. New channels of communication are integrated into every program we set up, using the skills of our digital and CLM specialists.
Our clients benefit from the worldwide TBWA network, which has speciality agencies covering all aspects of communication (digital, PR, corporate, print, events, etc.).
TBWA\Adelphi
TBWA\Adelphi is a fully integrated, international, medical communications agency. Part of the TBWA\WorldHealth network and Adelphi, TBWA\Adelphi is based in Paris and is a major international and regional network hub.
Mixing the medical education culture of Adelphi and the advertising expertise of TBWA, TBWA\Adelphi offers a full and broad service to its clients, from an in-depth understanding of the molecule, market and stakeholders, all the way to brand promotion and influence.
‘Disruption’, a unique strategic and creative process from TBWA, is our business model. It has proven to be very relevant and effective in the Pharma sector, allowing TBWA\Adelphi to develop original and successful promotional campaigns and educational programs for all our customers’ target audiences: healthcare professionals, health authorities, patient associations, and key opinion leaders.
We help our clients set up their brand communication platform from vision and key messaging strategies, and develop and implement action plans to support those strategies using a ‘media-neutral’ approach. As we are fully integrated, we recommend this approach to get the best return on investment, from medical education, to PR, promotion, direct-to-patient communication, etc. New channels of communication are integrated into every program we set up, using the skills of our digital and CLM specialists.
Our clients benefit from the worldwide TBWA network, which has speciality agencies covering all aspects of communication (digital, PR, corporate, print, events, etc.).
